If you are a small business owner, you know that you should never stop learning. Whether you have a college education or not, being a small business owner means you have to keep up with the trends and to learn new ways to engage with your customers. The online study courses scene evolved during the past years and there are numerous high-quality courses available. All you have to do is pay the course and spend up to four hours per week studying something new. If you don’t know which online study courses could help you become a better small business owner, we have a few options for you:
Seth Godin is a renowned marketer that teaches everything from niche branding, client management, promotion, pricing and numerous other things that help business owners to grow their business. The course is for freelancers, however, we believe the information provided by Seth Godin in the short videos of this course and the exercises are great for small business owners too.
The Creative Class is another online course for freelancers that is perfect for small business owners too. This 15-lessons course will teach you how to define your niche, how to engage with potential clients, how to use feedback to your advantage and other useful things like how to create better strategies and how to end up focusing on the parts of our work that you actually enjoy. The lessons are in written, video and audio format.
If you are a small business owner, you should have some knowledge about internet marketing. This free course is a valuable course in 20 parts that will teach you about the core of internet marketing, also known as the four pillars – relationships, content marketing, direct response content writing and having a product or service worth selling.
Cost: $179 – $499
Nathan Barry’s course is a unique course that teaches small business owners how to transform their expertise into marketable products through authorship. There are three course packages that you can choose from:
- The Basic Edition ($179) – PDF book, audiobook, 14 case studies, Photoshop book cover templates, four video tutorials, and five interviews.
- The Complete Edition ($299) – PDF book, audiobook, 14 case studies, $150 off ConvertKit, Photoshop book cover templates, 90-day launch plan, nine video tutorials, 11 expert interviews, iBooks author template, habit-building iPhone app.
- The Strategy Edition ($499) – everything from the Complete Edition plus one-on-one call with Nathan Barry to review your launch plan and your audience strategy.
Cost: 4 monthly payments of $99 for lifetime access
The Focus Course is the perfect online course for entrepreneurs and small business owners who struggle with stress, distractions and time management problems. The course’s main purpose is to teach small business owners and entreprenerus how to have a more focused approach to business and life. There are six main lessons in the course that will teach you about time ownership, productivity and how to get past procrastination.